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Easi e-commerce for fine art photographers

Easy e-Commerce for Fine Art Photographers

In this post, learn how to create easy e-commerce for fine art photographers either free, OR for less than $50 a year for a branded site with your own domain name.  No site construction or coding, and the host does all the printing, shipping and billing, then credits a commission to your account.  Easy!

Estimated reading time: 7 minutes

Please note that this post may contain associate links to various products or services. If you use one of these links to make a purchase I get a small fee from them, at no addition cost to you

Easy e-Commerce for Fine Art Photographers

What is Fine Art Photography

Also known as “Photographic Art”, this refers to images that are taken for display purposes.  Photos that have an artistic appeal due to the visual qualities.  An example would be landscape photography, but anything with an artistic appeal would qualify.  Wildlife, Night Sky, Vehicles, etc., are all subjects one would find in a fine art photography display.

The landscape photo below is one example of Fine Art Photography

Reflection Photography Techniques Cover
FishHawk Lake in Northwest Oregon

Related post: Reflection Photography Techniques

Selling Fine Art Images

There are a few ways to sell images.  One way is to have several printed on photographic paper in various sizes, take them around to various art fairs and markets and try to sell them directly to the public.  This method presents several problems.  One problem is sinking a tremendous amount of money in inventory and then hope you can sell it.  Another problem is that these “markets” usually charge for space and have waiting lists to get a spot.

Online stock photography libraries are another way to sell the images.  This is kind of a post it and pray someone finds it method.  With a little creative self-promotion on social media, you might drum up a little business.  Assuming you find just the right person.



Do It Yourself Web Sites

You could try to set up something using a service like Wix or Squarespace, or something similar.  The main issue with those is that while they are great for creating portfolio presentations for professional photographers, those don’t work for selling fine art images.  With fine art you are selling a product not a service.  So those types of sites are not easy e-Commerce for Fine Art Photographers

Portfolio sites are intended to demonstrate a photographer’s skill and quality.  They give a prospective client some idea of the type of photos they will get if they hire you for their specific task.  However, fine art images require a visual catalog of images with searching and filtering, and some way to purchase the image.   Also, they should show the image in a manner consistent with the proposed end use such as hanging on a wall.

Below is the presentation on my storefront for the image above.

easy e-commerce for fine art photographers hanging

Easy e-Commerce for Fine Art Photographers

Do what you do best

You should be spending your time out there taking high quality photos.  Not hacking away trying to build a web site that effectively displays your work or running an online store and all the headaches that come with that.

What if I told you, there is a service available that caters specifically to this need?  One that is marketed to lovers of Fine Art?  One that takes care of all the technical and business details, handles sales, printing, shipping, etc. and just sends you money?  A service that provides easy e-Commerce for Fine Art Photographers.  Read on because your about to get the info on just such a service.

Fine Art eCommerce as a Business Service

There is a service out there called:  Fine Art America (FAA).  It bills itself as: The World’s Largest Art Marketplace and Print-On-Demand Technology Company. The best part of this wonderful service is that a basic presence on FAA is free. 

Peak Web Banner
Peak Designs Camera Bags

Free is a very good price

But free also usually means limited capabilities and features.  FAA is no different, however the free service is more than adequate to get started.  More good news!  The cost of the premium service is just $30 a year.  That’s right a year!  And just like that: BOOM!, easy e-Commerce for Fine Art Photographers

Here is a blurb from their “About Us”

With just a few clicks, artists and photographers can upload their images to FineArtAmerica.com, set their prices for hundreds of different print-on-demand products, and then instantly sell those products to a global audience of online, mobile, and real-world buyers. Fine Art America fulfills each order on behalf of the artists – taking care of the printing, framing, matting, packaging, shipping, collecting payments from the buyers, and sending profits to the artists. Each product is manufactured at one of our 16 global production facilities and delivered “ready-to-hang” with a 30-day money-back guarantee.

Fine Art America

easy e-commerce for fine art photographers site

What you need to know about setting up a site

Before you run off to sign up and get started, here are a few things to think about.  One is the name of your account.  When you sign up its going to ask you for your name.  First name, then last name.  Then it’s going to use that as the name on your storefront. 

I was bitten by that.  I put in “Loyd” as my first name and “Towe” as my last name.  It created a storefront called “Loyd Towe”.  But I wanted it to be called “Loyd Towe Photography”.  And it seems there is no way to change it once you’ve created your account. 



An account already exists error

Also, even if you delete the first account and try to build it again, when you put in your email address, it says an account with that email address already exists.  Fortunately, I had a second email address I could use during sign up.  The next time I set up the account, for the first name I put in “Loyd Towe” and for the last name I put in “Photography”.  Once I had the correct account name, I was able to change the email address to the correct one I wanted to use. 

The above is an example of not so easy e-Commerce for Fine Art Photographers.  So, I am telling you about it now to make it easier for you.  Don’t be fooled by this gotcha.

Easy e-Commerce for Fine Art Photographers

Easy e-Commerce for Fine Art Photographers

If you sign up for the premium service, you get a custom storefront where you can add a logo.  You can also get a domain name and attach it to the service.  Both of these are shown in the image above.  The host of your custom site is Pixels.com and is fully a mirror of your FAA account.  You do all your work on the FAA site and it shows up on the Pixels site automatically.

When you first get the premium site set up it, the URL is based of your FAA site name.  For example originally mine was: loydtowe-photography.pixels.com

Somewhat acceptable, but not really professional looking.  However, domain names can be gotten pretty cheap.  I got mine on GoDaddy for $0.99 cents for the first year, and $12.99 a year after that.  Re-pointing your name is fairly straight forward.

You can look at my pixels site by going to loydtowe.com



When I first set mine up I got an error message

“You are trying to connect to an insecure site”.  There is still the issue of SSL and secure connections.  People going to your site to spend money are not going to if they get a big fat “Insecure Connection” warning when they hit your site.

There is a way to fix that for no cost, however.

I stumbled on this while looking for a solution at the following link:  https://ourartsmagazine.com/blog/2019/03/01/ssl-domains-on-pixels-com/ 

Easy e-Commerce for Fine Art Photographers

Conclusion

If you are interested setting up easy e-Commerce for Fine Art Photographers here is a link to their site: About FAA

I hope this has helped you find out about a service that will let you sell your work without spending all your time to website building and maintenance.  I should add, that this just gets you a storefront.  It’s doesn’t sell itself though, you still need to utilize all the social media and mailing list techniques to build a potential audience.  This just gives you a place to send them once you’ve rounded them up!

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